ECA FORMS NEW STRATEGIC PARTNERSHIPS AND INCREASES MEMBERSHIP BENEFITS

Dell/Alienware, Buy.com, Intel, and More Team Up with Non Profit Group for Gamers

WILTON, CT – November 18, 2009 – The Entertainment Consumers Association (ECA), the non-profit membership organization that represents gamers, today announced several new strategic partnerships that have been created to further support and expand the ECA’s mission. These partners are committed to working closely with the ECA on promotional opportunities and when appropriate, will offer valuable discounts on goods and services to ECA members.

“We are constantly looking for ways to broaden the voice of the ECA and increase the amount of valuable benefits we can share with our members,” said Vice President of Marketing Heather Ellertson. “The ECA is extremely excited to join forces with these great companies and we look forward to working closely with them on upcoming promotional activities.”

The newly added companies that have joined the growing list of ECA partners, includes:

•    BringIt!
•    Buy.com
•    CrispyGamer.com 
•    Dell/Alienware
•    Direct2Drive.com
•    Fandango
•    GamePro
•    IGN
•    Intel
•    J!nx
•    Maximum Modz
•    Pitchfork NY Hardwear
•    Rockybid.com
•    Thinkgeek.com
•    TRITTON Technologies

ECA members can log into their accounts now to take advantage of the numerous benefits that many of the above mentioned companies are offering, in addition to utilizing the services and support that were already available to them. For more information on the ECA, how to sign up to become a member, and for a list of all current membership benefits, please visit: www.theECA.com.

ABOUT THE ECA
The ECA is the non-profit membership organization which represents consumers of interactive entertainment in the US and Canada. The association was founded to give gamers a collective voice with which to communicate their concerns, address their issues and focus their advocacy efforts. As such, the ECA is committed to a host of public policy efforts, empowering and enabling the membership to effect change. Additionally, the organization provides members substantial affinity benefits including discounts on games-related purchases and rentals, as well as community and educational initiatives. For additional information on the ECA, including affinity benefits, member discounts and joining the association, please visit: www.theECA.com

CONTACT:
Jason Andersen
Director of Public Relations
jason@theeca.com
203.761.6188

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